Dubai Food Startup Program 2022

This course will be held in-person at our venue in Downtown Dubai. Course will be commencing on the 9th of October 2021. Online option may be provided if the participant isn’t able to attend an in-person session, but overall the mode of learning will be in-person.

Setting Up Your
E-commerce Business

In this module, we have 2 sessions where we will discuss all about setting up your company, mainland vs freezones, acquiring bank accounts and payment gateway, as well as talk about fulfillment/logistics for your business.

Schedule
Session 1: 09th Oct 2021 @ 5 PM – 7 PM
Session 2: 11th Oct 2021 @ 6 PM – 7 PM

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Sourcing & importing products

In this module, we will discuss about how to correctly source the right products from across the world and the legal requirements to import them to the UAE. We will also invite guest speakers who are alumni of our past incubation programs, who have imported products from various parts of the world and sell them online.

Schedule
Session 1: 12th Oct 2021 @ 6 PM – 7:30 PM
Session 2: 13th Oct 2021 @ 6 PM – 7 PM

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branding & identity design, content creation

In this module, we will have 3 practical sessions where you will learn how to design your brand logo, graphics for social media promotion and your website. We will use tools such as Canva and Preview to design the content.

Schedule
Session 1: 19th Oct 2021 @ 6 PM – 7:30 PM
Session 2: 20th Oct 2021 @ 6 PM – 7 PM
Session 3: 01st Nov 2021 @ 6 PM – 7 PM

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Building your online store

In this module, we will have 6 practical sessions where we will develop an online store with the ability to accept online payments using the WooCommerce Platform. Every participant will be expected to bring their laptops during the session and work on their own website. We will also work on integrations like WhatsApp, Google Analytics, Facebook Shop, CDN, and Jetpack to make it fully professional.

Schedule
Session 1: 02nd Nov 2021 @ 6 PM – 7:30 PM
Session 2: 03rd Nov 2021 @ 6 PM – 7 PM
Session 3: 09th Nov 2021 @ 6 PM – 7 PM
Session 4: 15th Nov 2021 @ 6 PM – 7 PM
Session 5: 16th Nov 2021 @ 6 PM – 7 PM
Session 6: 17th Nov 2021 @ 6 PM – 7 PM

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digital marketing & social media strategy

In this module, we have 6 sessions where we will work on creating & launching marketing campaigns on Google, Facebook & Instagram. Participants are welcome to bring their own laptops to work on creating campaigns for their website.

Schedule
Session 1: 18th Nov 2021 @ 6 PM – 7:30 PM
Session 2: 19th Nov 2021 @ 6 PM – 7 PM
Session 3: 22nd Nov 2021 @ 6 PM – 7 PM
Session 4: 23rd Nov 2021 @ 6 PM – 7 PM
Session 5: 24th Nov 2021 @ 6 PM – 7 PM
Session 6: 30th Nov 2021 @ 6 PM – 7 PM

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selling on online marketplaces

In this module, we will have 2 practical sessions on the process of listing your products on Amazon, Noon, & Carrefour’s online marketplace.

Schedule
Session 1: 08th Dec 2021 @ 6 PM – 7:30 PM
Session 2: 14th Dec 2021 @ 6 PM – 7 PM

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